Holdings Information for: RDS Study 1099
National Annenberg Election Survey
Principal Investigator(s):Annenberg Public Policy Center of the University of Pennsylvania
The National Annenberg Election Survey (NAES) examines a wide range of political attitudes about candidates, issues and the traits Americans want in a president. It also has a particular emphasis on the effects of media exposure through campaign commercials and news from radio, television and newspapers. Additionally, it measures the effects of other kinds of political communication, from conversations at home and on the job to various efforts by campaigns to influence potential voters. This study has been published on CD_ROM with the accompanying book, Capturing campaign dynamics, 2000 and 2004 : the national Annenberg election survey. Each component of the data study contains a codebook, an SPSS data file and a ASCII text data file. The components that make up the survey are.
On-line Access at Columbia: