Directory of Classes

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.


Fall 2022 Business PS5120 section D01
MARKETING RESEARCH

Call Number 13717
Day & Time
Location
M 6:10pm-8:00pm
To be announced
Points 3
Grading Mode Standard
Approvals Required None
Instructor Andrew Blum
Type LECTURE
Method of Instruction On-Line Only
Course Description Understanding customers is vital for any business to meet financial goals. Marketing research helps companies gain valuable insights about the most important people in the world: their customers.  Marketing research can inform managers about consumer attitudes, buying behaviors, product and service preferences, communication messages, and distribution channels in order for management to forecast the size of the opportunity, to minimize risk in the decision-making process, to determine what is working/not working and how to best allocate and prioritize resources. 
Web Site Vergil
Department School of Professional Studies (DVSP)
Enrollment 4 students (40 max) as of 9:04AM Sunday, August 14, 2022
Subject Business
Number PS5120
Section D01
Division School of Professional Studies
Open To Professional Studies
Campus Morningside
Note MEETS ONLINE
Section key 20223BUSI5120KD01

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SIS update 08/14/22 09:04    web update 08/14/22 12:48