Directory of Classes

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.

Summer 2022 Pre-College Prog: Entrepreneur and Innovation PS0201 section 002
Entrepreneurship & Innovation: Changing
Entrepreneurship & Innova

Call Number 10918
Day & Time
MTWRF 9:10am-11:00am
717 Hamilton Hall
Day & Time
MTWRF 1:10pm-3:00pm
717 Hamilton Hall
Points 0
Grading Mode Ungraded
Approvals Required None
Instructor Jack McGourty
Method of Instruction In-Person
Course Description Intended for students interested in creating new business ventures or social enterprises, this hands-on course focuses on the creation, evaluation, development, and launch-readiness of new business or social ventures. Participants are guided through the new venture creation process as applied to student team-selected venture ideas. Through interactive lectures, short case studies, and structured peer activities, students explore the elements of the new venture planning process in an innovative modular format. For each student venture, key issues are addressed in a fashion highly consistent with other formal venture-planning processes including business model development, customer discovery, product-market validation, in-depth industry and market analysis, product or service innovation, brand development and go-to-market strategies, team selection and management, profit models, financing, and legal considerations. Students work through a series of structured activities and assignments that correspond with each phase of new venture planning. Throughout the class, they refine their venture’s hypothesized business model on the basis of instructor and peer feedback. At each stage of venture plan development, they learn critical terms, apply tools that support research and decision making, and develop a deep understanding of how each major planning activity fits into formal venture creation. Additionally, they hone critical professional skills including creative problem-solving, communication and negotiation, project management, financial analysis, and collaborative leadership. By the end of the class, participants have generated robust business models, with supportive venture plan documents, investor pitches, websites, and crowd-funding videos.
Web Site Vergil
Subterm 07/19-08/05 (L)
Department Pre-College Programs (SHSP)
Enrollment 38 students (45 max) as of 8:04AM Saturday, July 2, 2022
Subject Pre-College Prog: Entrepreneur and Innovation
Number PS0201
Section 002
Division Professional Studies & Special Pgrms: Pre-College Programs
Open To Pre-College Programs, Professional Studies
Campus Morningside
Section key 20222ENIN0201N002

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SIS update 07/02/22 08:04    web update 07/02/22 17:40