| Call Number | 17351 |
|---|---|
| Day & Time Location |
T 6:00pm-9:15pm 410 Kravis Hall |
| Points | 1.5 |
| Grading Mode | Standard |
| Approvals Required | None |
| Instructor | Austin N Cohen |
| Type | LECTURE |
| Course Description | Partnerships are a critical marketing tool for businesses that plays a central role in? inter- and intra- company dynamics for organizations from startups to Fortune 500 companies. This marketing course will complement Columbia Business School’s courses on sales/selling. It is imperative to teach the value of partnerships, the frameworks that can be implemented in order to bring them to life, and the tangible, real-world elements that prepare students to enter the marketplace ready to create successful partnerships. |
| Web Site | Vergil |
| Department | MARKETING |
| Enrollment | 50 students as of 10:06AM Thursday, May 2, 2024 |
| Subject | Marketing |
| Number | B8640 |
| Section | 001 |
| Division | School of Business |
| Open To | Business, Journalism |
| Campus | Morningside |
| Section key | 20231MRKT8640B001 |