Directory of Classes

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.


Spring 2022 Subject: Marketing

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Spring 2022 Marketing B5601
Marketing Strategy
Section 001 Call Number: 15103 Points: 3   View in Vergil
Enrollment: 69 students (72 max) as of May 21, 2022
Instructors: Ran Kivetz and Kristen Lane
Section 002 Call Number: 15104 Points: 3   View in Vergil
Enrollment: 72 students (72 max) as of May 21, 2022 / Full
Instructors: Ran Kivetz and Kristen Lane
Spring 2022 Marketing B5953
Advanced Marketing Strategy
Section 300 Advanced Marketing Strate
Call Number: 20742 Points: 3   View in Vergil
Enrollment: 1 student (1 max) as of May 21, 2022 / Full
Instructor: Jessica Soursourian
Spring 2022 Marketing B5955
Brand Management
Section 300 Call Number: 20673 Points: 3   View in Vergil
Enrollment: 2 students (40 max) as of May 21, 2022
Spring 2022 Marketing B5978
SOC MEDIA & INTERNET MARKETING
Section 300 SOC MEDIA & INTERNET MARK
Call Number: 17331 Points: 3   View in Vergil
Enrollment: 2 students (2 max) as of May 21, 2022
Instructor: Jessica Soursourian
Spring 2022 Marketing B5993
Digital Transformation
Section 400 Call Number: 17329 Points: 3   View in Vergil
Enrollment: 0 students (40 max) as of May 21, 2022
Instructor: Jessica Soursourian
Spring 2022 Marketing B6601
MARKETING
Section 001 Call Number: 14975 Points: 1.5   View in Vergil
Day/Time: TR 2:00pm-3:30pm Location: 620 KRAVIS HALL
Enrollment: 59 students (66 max) as of May 21, 2022
Instructor: Kristen Lane
Section 002 Call Number: 14976 Points: 1.5   View in Vergil
Day/Time: TR 3:50pm-5:20pm Location: 620 KRAVIS HALL
Enrollment: 58 students (66 max) as of May 21, 2022
Instructor: Kristen Lane
Section 003 Call Number: 14977 Points: 1.5   View in Vergil
Day/Time: TR 10:20am-11:50am Location: 420 KRAVIS HALL
Enrollment: 58 students (66 max) as of May 21, 2022
Instructor: Kristen Lane
Section XMT Exemption: Marketing
Call Number: 15836 Points: 0   View in Vergil
Enrollment: 37 students as of May 21, 2022
Instructors: Faculty and Phil Mendoza
Spring 2022 Marketing B7614
Building Internet Businesses for Consume
Section 100 Building Internet Busines
Call Number: 15077 Points: 1.5   View in Vergil
Day/Time: W 1:00pm-5:00pm Location: To be announced
Day/Time: RF 9:00am-5:00pm Location: To be announced
Enrollment: 35 students (50 max) as of May 21, 2022
Instructor: Prashant Fuloria
Spring 2022 Marketing B7619
Behavioral Economics & Decision Making
Section 001 Behavioral Economics
Call Number: 15111 Points: 3   View in Vergil
Day/Time: T 6:00pm-9:00pm Location: To be announced
Enrollment: 44 students (60 max) as of May 21, 2022
Instructor: Eric Johnson
Section 100 Behavioral Economics
Call Number: 15078 Points: 3   View in Vergil
Day/Time: MTWRF 9:00am-5:00pm Location: To be announced
Enrollment: 19 students (67 max) as of May 21, 2022
Instructor: Vickie G Morwitz
Spring 2022 Marketing B7620
Advanced Market Strategy: Development an
Section 100 Advanced Market Strategy
Call Number: 15071 Points: 3   View in Vergil
Day/Time: MTWRF 9:00am-5:00pm Location: To be announced
Enrollment: 11 students (70 max) as of May 21, 2022
Instructors: Noel Capon and Jessica Soursourian
Spring 2022 Marketing B7621
Managing Brands, Identity & Experience
Section 100 Managing Brands, Identity
Call Number: 15076 Points: 3   View in Vergil
Day/Time: MTWRU 9:00am-5:00pm Location: To be announced
Enrollment: 22 students (50 max) as of May 21, 2022
Instructor: Bernd H Schmitt
Spring 2022 Marketing B7633
Data Science for Marketing Managers
Section 100 HIGH-TECHNOLOGY MARKETING
Call Number: 15072 Points: 1.5   View in Vergil
Day/Time: MT 9:00am-5:00pm Location: To be announced
Day/Time: W 9:00am-12:00pm Location: To be announced
Enrollment: 13 students (50 max) as of May 21, 2022
Instructor: Shawndra Hill
Spring 2022 Marketing B7640
DIGITAL MARKETING: STRATEGY & TACTICS
Section 001 DIGITAL MARKETING: STRATE
Call Number: 15093 Points: 3   View in Vergil
Enrollment: 27 students (66 max) as of May 21, 2022
Instructor: Jeremy H Kagan
Spring 2022 Marketing B7658
Catching Growth Waves: To 2050 and Beyon
Section 100 Catching Growth Waves: To
Call Number: 15082 Points: 3   View in Vergil
Enrollment: 40 students (68 max) as of May 21, 2022
Instructors: Rajeev Kohli and Alonso Martinez
Spring 2022 Marketing B7666
Media Platforms and Content: A
Section 100 Media Platforms and Conte
Call Number: 15069 Points: 3   View in Vergil
Day/Time: MTWRF 9:00am-5:00pm Location: To be announced
Enrollment: 12 students (60 max) as of May 21, 2022
Instructor: Miklos Sarvary
Spring 2022 Marketing B8506
Launch Your Startup II: Customer-Driven
Section 001 Launch Your Startup II
Call Number: 14609 Points: 1.5   View in Vergil
Day/Time: M 3:50pm-7:05pm Location: 880 KRAVIS HALL
Enrollment: 20 students (40 max) as of May 21, 2022
Instructor: Robert Morais
Spring 2022 Marketing B8568
Branding in the Arts
Section 001 Call Number: 15022 Points: 1.5   View in Vergil
Day/Time: R 3:50pm-7:05pm Location: 410 KRAVIS HALL
Enrollment: 32 students (50 max) as of May 21, 2022
Instructor: Bernd H Schmitt
Spring 2022 Marketing B8604
Frontiers in Retailing
Section 001 Call Number: 14553 Points: 1.5   View in Vergil
Day/Time: T 5:40pm-8:55pm Location: 420 KRAVIS HALL
Enrollment: 45 students (50 max) as of May 21, 2022
Instructor: Kinshuk Jerath
Spring 2022 Marketing B8605
Succeeding in Consulting: from Project M
Section 001 Succeeding in Consulting
Call Number: 14560 Points: 1.5   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 420 GEFFEN HALL
Enrollment: 48 students (60 max) as of May 21, 2022
Instructors: Toos Daruvala and Joe Timko
Spring 2022 Marketing B8606
So, You Want to Be a Product Manager?
Section 001 So, You Want to Be a Prod
Call Number: 15036 Points: 1.5   View in Vergil
Day/Time: M 5:40pm-8:55pm Location: 620 KRAVIS HALL
Enrollment: 71 students (74 max) as of May 21, 2022
Instructor: Eric Hellweg
Spring 2022 Marketing B8612
Premium Brand Strategy
Section 001 Call Number: 14972 Points: 1.5   View in Vergil
Day/Time: M 3:50pm-7:05pm Location: 620 KRAVIS HALL
Enrollment: 60 students as of May 21, 2022
Instructor: Jan Patrick Kuehlwein
Spring 2022 Marketing B8613
Entrepreneurial Selling
Section 001 Call Number: 14973 Points: 1.5   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 440 KRAVIS HALL
Enrollment: 61 students as of May 21, 2022 / Full
Instructor: Eric Baron
Spring 2022 Marketing B8615
Media Marketing and Entreprene
Section 001 Media Marketing and Entre
Call Number: 14579 Points: 1.5   View in Vergil
Day/Time: TW 10:00am-5:00pm Location: 640 GEFFEN HALL
Day/Time: R 10:00am-1:00pm Location: 640 GEFFEN HALL
Enrollment: 70 students as of May 21, 2022 / Full
Instructor: Sharad Devarajan
Spring 2022 Marketing B8616
The Business of Aesthetics and Experienc
Section 001 The Business of Aest and
Call Number: 14967 Points: 3   View in Vergil
Day/Time: M 3:50pm-7:05pm Location: 640 KRAVIS HALL
Enrollment: 69 students (74 max) as of May 21, 2022
Instructors: Pauline Brown and Bernd H Schmitt
Spring 2022 Marketing B8622
Intro to User Experience
Section 001 Call Number: 14580 Points: 1.5   View in Vergil
Day/Time: T 3:50pm-7:05pm Location: 390 GEFFEN HALL
Enrollment: 65 students as of May 21, 2022 / Full
Instructor: Paul Canetti
Spring 2022 Marketing B8623
Intro To Product Management
Section 001 Intro To Product Manageme
Call Number: 14974 Points: 1.5   View in Vergil
Day/Time: T 3:50pm-7:05pm Location: 520 GEFFEN HALL
Enrollment: 67 students as of May 21, 2022
Instructor: Paul Canetti
Section 002 Intro To Product Manageme
Call Number: 14556 Points: 1.5   View in Vergil
Day/Time: M 5:40pm-8:55pm Location: 640 GEFFEN HALL
Enrollment: 64 students (74 max) as of May 21, 2022
Instructor: Eric Hellweg
Spring 2022 Marketing B8624
DRIVING STRATEGIC IMPACT
Section 001 Call Number: 14561 Points: 1.5   View in Vergil
Day/Time: T 8:30am-11:45am Location: 680 KRAVIS HALL
Enrollment: 43 students as of May 21, 2022
Instructor: Marco Viola
Section XMT Call Number: 18689 Points: 0   View in Vergil
Enrollment: 0 students as of May 21, 2022
Spring 2022 Marketing B8625
DEFINING/DEV WINNING STRAT CAP
Section 001 DEFINING/DEV WINNING STRA
Call Number: 14573 Points: 3   View in Vergil
Day/Time: R 8:30am-11:45am Location: 870 KRAVIS HALL
Enrollment: 63 students (74 max) as of May 21, 2022
Instructor: Alonso Martinez
Spring 2022 Marketing B8629
Entertainment Marketing & The
Section 001 Entertainment Marketing &
Call Number: 14574 Points: 1.5   View in Vergil
Day/Time: R 3:50pm-7:05pm Location: 870 KRAVIS HALL
Enrollment: 66 students (74 max) as of May 21, 2022
Instructor: Jarrod Moses
Spring 2022 Marketing B8633
Data Science for Marketing Managers
Section 001 Data Science Marketing Mg
Call Number: 14564 Points: 1.5   View in Vergil
Day/Time: MW 8:30am-10:00am Location: 820 KRAVIS HALL
Enrollment: 47 students as of May 21, 2022 / Full
Instructor: Shawndra Hill
Spring 2022 Marketing B8645
Omni-Channel Retailing
Section 001 Call Number: 14549 Points: 1.5   View in Vergil
Day/Time: T 5:40pm-8:55pm Location: 640 GEFFEN HALL
Enrollment: 52 students as of May 21, 2022 / Full
Instructor: Manini Madia
Spring 2022 Marketing B8646
A Strategic Marketing Approach
Section 001 A Strategic Marketing App
Call Number: 14575 Points: 1.5   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 680 KRAVIS HALL
Enrollment: 48 students as of May 21, 2022
Instructor: Marco Viola
Spring 2022 Marketing B8648
The Marketing of an American P
Section 001 The Marketing of an Ameri
Call Number: 14576 Points: 1.5   View in Vergil
Day/Time: W 2:00pm-5:15pm Location: 680 KRAVIS HALL
Enrollment: 42 students as of May 21, 2022 / Full
Instructor: Ellen Schapps
Spring 2022 Marketing B8649
Pricing Strategies
Section 001 Call Number: 14577 Points: 1.5   View in Vergil
Day/Time: TR 2:00pm-3:30pm Location: 440 GEFFEN HALL
Enrollment: 37 students as of May 21, 2022
Instructor: Asim Ansari
Section 002 Call Number: 14578 Points: 1.5   View in Vergil
Day/Time: TR 3:50pm-5:20pm Location: 440 GEFFEN HALL
Enrollment: 26 students as of May 21, 2022
Instructor: Asim Ansari
Section 060 Call Number: 14929 Points: 1.5   View in Vergil
Day/Time: W 10:20am-1:35pm Location: 690 KRAVIS HALL
Enrollment: 22 students (60 max) as of May 21, 2022
Instructor: Asim Ansari
Spring 2022 Marketing B8652
Retail Fundamentals
Section 001 Call Number: 14568 Points: 3   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 870 KRAVIS HALL
Enrollment: 59 students as of May 21, 2022
Instructor: Mark A Cohen
Spring 2022 Marketing B8658
Catching Growth Waves: To 2050 and Beyon
Section 001 Catching Growth Waves: To
Call Number: 14569 Points: 3   View in Vergil
Day/Time: T 8:30am-11:45am Location: 870 KRAVIS HALL
Enrollment: 69 students (74 max) as of May 21, 2022
Instructors: Rajeev Kohli and Alonso Martinez
Spring 2022 Marketing B8666
MEDIA PLATFORMS & CONTENT (Full-Term)
Section 001 MEDIA PLATFORMS & CONTENT
Call Number: 14570 Points: 3   View in Vergil
Day/Time: TR 2:00pm-5:15pm Location: 840 KRAVIS HALL
Enrollment: 64 students (74 max) as of May 21, 2022
Instructor: Miklos Sarvary
Spring 2022 Marketing B8667
Foundations of Innovation
Section 001 Call Number: 14571 Points: 3   View in Vergil
Day/Time: R 8:30am-11:45am Location: 840 KRAVIS HALL
Enrollment: 54 students as of May 21, 2022
Instructor: Melanie Brucks
Section 002 Call Number: 14547 Points: 3   View in Vergil
Day/Time: R 2:00pm-5:15pm Location: 670 KRAVIS HALL
Enrollment: 60 students as of May 21, 2022
Instructor: Melanie Brucks
Spring 2022 Marketing B8679
Digital Marketing
Section 001 Call Number: 14610 Points: 3   View in Vergil
Day/Time: TWRFS 9:00am-5:00pm Location: 690 KRAVIS HALL
Enrollment: 51 students as of May 21, 2022
Instructor: Kinshuk Jerath
Spring 2022 Marketing B8684
Strategic B2B Marketing
Section 001 Call Number: 14536 Points: 1.5   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 840 KRAVIS HALL
Enrollment: 49 students as of May 21, 2022 / Full
Instructor: David Weinstein
Spring 2022 Marketing B8685
Media and Entertainment: Strat
Section 001 Media and Entertainment:
Call Number: 14572 Points: 1.5   View in Vergil
Day/Time: TR 2:00pm-3:30pm Location: 680 KRAVIS HALL
Enrollment: 20 students as of May 21, 2022 / Full
Instructor: Ava Seave
Spring 2022 Marketing B8694
Building the Sales Machine
Section 001 Building the Sales Machin
Call Number: 14607 Points: 1.5   View in Vergil
Day/Time: T 5:40pm-8:55pm Location: 540 GEFFEN HALL
Enrollment: 27 students as of May 21, 2022
Instructors: Michael C Brown and Beth Kinerk
Spring 2022 Marketing B9607
(PHD) Bridging Behavioral Decisions
Section 001 (PHD) Bridging Behavioral
Call Number: 14934 Points: 3   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 630 KRAVIS HALL
Enrollment: 3 students (10 max) as of May 21, 2022
Notes: CBS PHD class. CBS MS students need faculty approval.
Instructor: Ran Kivetz
Spring 2022 Marketing B9613
(PHD)MATH MODELS IN MARKETING
Section 001 (PHD)MATH MODELS IN MARKE
Call Number: 14932 Points: 3   View in Vergil
Day/Time: R 3:50pm-7:05pm Location: 440 KRAVIS HALL
Enrollment: 5 students (20 max) as of May 21, 2022
Instructor: Rajeev Kohli
Spring 2022 Marketing B9615
(PhD) Empirical Models I
Section 001 Call Number: 14942 Points: 3   View in Vergil
Day/Time: M 3:50pm-7:05pm Location: 430 KRAVIS HALL
Enrollment: 6 students (25 max) as of May 21, 2022
Notes: CBS PHD class. CBS MS students need faculty approval.
Instructor: Oded Netzer
Spring 2022 Marketing B9617
(PhD) Consumer Behavior II
Section 001 (PhD) Consumer Behavior I
Call Number: 14940 Points: 3   View in Vergil
Day/Time: W 8:30am-11:45am Location: 630 KRAVIS HALL
Enrollment: 8 students (25 max) as of May 21, 2022
Notes: CBS PHD class. CBS MS students need faculty approval.
Instructor: Eric Johnson
Spring 2022 Marketing B9653
MS Machine Learning
Section 001 Call Number: 14943 Points: 1.5   View in Vergil
Day/Time: W 5:40pm-8:55pm Location: 620 GEFFEN HALL
Enrollment: 81 students (100 max) as of May 21, 2022
Instructor: George Lentzas
Spring 2022 Marketing B9654
MS Artificial Intelligence
Section 001 MS Artificial Intelligenc
Call Number: 14944 Points: 1.5   View in Vergil
Day/Time: W 5:40pm-8:55pm Location: 620 GEFFEN HALL
Enrollment: 62 students (100 max) as of May 21, 2022
Instructor: George Lentzas
Spring 2022 Marketing B9655
MS Digital Marketing
Section 001 Call Number: 14939 Points: 3   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 620 GEFFEN HALL
Enrollment: 10 students (73 max) as of May 21, 2022
Instructor: Michelle Greenwald
Spring 2022 Marketing B9656
MS Customer Management
Section 001 Call Number: 14950 Points: 1.5   View in Vergil
Day/Time: F 10:20am-1:35pm Location: 620 KRAVIS HALL
Enrollment: 12 students (60 max) as of May 21, 2022
Instructor: Kinshuk Jerath
Spring 2022 Marketing B9660
Google SMART capstone project
Section 001 Google SMART capstone pro
Call Number: 20668 Points: 3   View in Vergil
Enrollment: 12 students (12 max) as of May 21, 2022 / Full
Notes: MSMK students
Instructor: Andrey Simonov

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SIS update 05/21/22 08:03    web update 05/21/22 17:36