NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information. | |
Spring 2023 Subject: Marketing For easier printing select the | |
Spring 2023 Marketing B5601 Marketing Strategy | |
Section 001 | Call Number: 17603 Points: 3 View in Vergil Enrollment: 73 students (72 max) as of June 5, 2023 Instructors: Ran Kivetz and Oded Netzer |
Section 002 | Call Number: 17602 Points: 3 View in Vergil Enrollment: 73 students (72 max) as of June 5, 2023 Instructors: Ran Kivetz and Oded Netzer |
Spring 2023 Marketing B5955 Brand Management | |
Section 300 | Call Number: 19546 Points: 3 View in Vergil Enrollment: 0 students as of June 5, 2023 Instructor: Faculty |
Section 301 | Call Number: 19588 Points: 3 View in Vergil Enrollment: 1 student as of June 5, 2023 Instructor: Faculty |
Spring 2023 Marketing B6601 MARKETING | |
Section 001 | Call Number: 16958 Points: 1.5 View in Vergil Day/Time: MW 2:00pm-3:30pm Location: 490 KRAVIS HALL Enrollment: 66 students (74 max) as of June 5, 2023 Instructor: Kristen Lane |
Section 002 | Call Number: 16959 Points: 1.5 View in Vergil Day/Time: MW 10:20am-11:50am Location: 490 KRAVIS HALL Enrollment: 65 students (74 max) as of June 5, 2023 Instructor: Kristen Lane |
Section 003 | Call Number: 16957 Points: 1.5 View in Vergil Day/Time: MW 8:30am-10:00am Location: 490 KRAVIS HALL Enrollment: 67 students (74 max) as of June 5, 2023 Instructor: Kristen Lane |
Spring 2023 Marketing B7614 Building Internet Businesses for Consume | |
Section 100 | Building Internet Busines Call Number: 17372 Points: 1.5 View in Vergil Day/Time: MTU 9:00am-5:00pm Location: 490 GEFFEN HALL Enrollment: 35 students (45 max) as of June 5, 2023 Instructor: Prashant Fuloria |
Spring 2023 Marketing B7619 Behavioral Economics & Decision Making | |
Section 001 | Behavioral Economics Call Number: 17605 Points: 3 View in Vergil Day/Time: W 6:00pm-9:00pm Location: 440 GEFFEN HALL Enrollment: 20 students (74 max) as of June 5, 2023 Instructor: Eric Johnson |
Spring 2023 Marketing B7620 Advanced Market Strategy: Development an | |
Section 100 | Advanced Market Strategy Call Number: 17390 Points: 3 View in Vergil Day/Time: MTWRU 9:00am-5:00pm Location: 490 GEFFEN HALL Enrollment: 5 students (70 max) as of June 5, 2023 Instructor: Noel Capon |
Spring 2023 Marketing B7632 Digital Product Management Lab | |
Section 001 | Digital Product Managemen Call Number: 17870 Points: 3 View in Vergil Enrollment: 20 students (32 max) as of June 5, 2023 Instructor: Christopher Lasala |
Spring 2023 Marketing B7640 DIGITAL MARKETING: STRATEGY & TACTICS | |
Section 001 | DIGITAL MARKETING: STRATE Call Number: 17589 Points: 3 View in Vergil Enrollment: 12 students (25 max) as of June 5, 2023 Instructor: Jeremy H Kagan |
Spring 2023 Marketing B7658 Catching Growth Waves: To 2050 and Beyon | |
Section 100 | Catching Growth Waves: To Call Number: 17378 Points: 3 View in Vergil Enrollment: 23 students (70 max) as of June 5, 2023 Instructor: Rajeev Kohli |
Spring 2023 Marketing B7666 Media Platforms and Content: A | |
Section 100 | Media Platforms and Conte Call Number: 17377 Points: 3 View in Vergil Day/Time: MTWRU 9:00am-5:00pm Location: 490 GEFFEN HALL Enrollment: 13 students (72 max) as of June 5, 2023 Instructor: Miklos Sarvary |
Spring 2023 Marketing B7677 High Tech Entrepreneurship | |
Section 100 | Call Number: 17366 Points: 3 View in Vergil Day/Time: MTWRU 9:00am-5:00pm Location: To be announced Enrollment: 26 students (40 max) as of June 5, 2023 Instructors: Ran Kivetz and Gary Singer |
Spring 2023 Marketing B8506 Customer Driven Product Optimization | |
Section 001 | Customer Driven Prd Optim Call Number: 16922 Points: 1.5 View in Vergil Day/Time: M 8:30am-11:45am Location: 440 GEFFEN HALL Enrollment: 10 students (40 max) as of June 5, 2023 Instructor: Robert Morais |
Spring 2023 Marketing B8568 Branding in the Arts | |
Section 001 | Call Number: 16996 Points: 1.5 View in Vergil Day/Time: M 6:00pm-9:15pm Location: 420 KRAVIS HALL Enrollment: 62 students (74 max) as of June 5, 2023 Instructor: Bernd H Schmitt |
Spring 2023 Marketing B8604 Frontiers in Retailing | |
Section 001 | Call Number: 16933 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:15pm Location: 690 KRAVIS HALL Enrollment: 50 students (50 max) as of June 5, 2023 / Full Instructors: Oliver Chen and Kinshuk Jerath |
Spring 2023 Marketing B8605 Succeeding in Consulting: from Project M | |
Section 001 | Succeeding in Consulting Call Number: 16937 Points: 1.5 View in Vergil Day/Time: M 2:00pm-5:15pm Location: 640 KRAVIS HALL Enrollment: 45 students (60 max) as of June 5, 2023 Instructors: Toos Daruvala and Joe Timko |
Spring 2023 Marketing B8607 Strategic Consumer Insights | |
Section 001 | Strategic Consumer Insigh Call Number: 17045 Points: 3 View in Vergil Day/Time: W 2:00pm-5:15pm Location: 840 KRAVIS HALL Enrollment: 50 students as of June 5, 2023 / Full Instructor: Michel Pham |
Spring 2023 Marketing B8610 Growth Hacking: Scaling Your Product fro | |
Section 001 | Growth Hacking Call Number: 16932 Points: 3 View in Vergil Day/Time: W 6:00pm-9:15pm Location: 640 KRAVIS HALL Enrollment: 56 students as of June 5, 2023 Instructor: Ross Goldenberg |
Spring 2023 Marketing B8612 Premium Brand Strategy | |
Section 001 | Call Number: 17039 Points: 1.5 View in Vergil Day/Time: M 2:00pm-5:15pm Location: 680 KRAVIS HALL Enrollment: 39 students as of June 5, 2023 Instructor: Jan Patrick Kuehlwein |
Spring 2023 Marketing B8613 Entrepreneurial Selling | |
Section 001 | Call Number: 17044 Points: 1.5 View in Vergil Day/Time: M 2:00pm-5:15pm Location: 640 GEFFEN HALL Enrollment: 59 students as of June 5, 2023 / Full Instructor: Eric Baron |
Spring 2023 Marketing B8615 Media Marketing and Entreprene | |
Section 001 | Media Marketing and Entre Call Number: 17043 Points: 1.5 View in Vergil Day/Time: TW 9:00am-5:00pm Location: 670 KRAVIS HALL Day/Time: R 9:00am-1:00pm Location: 670 KRAVIS HALL Enrollment: 56 students as of June 5, 2023 Instructor: Sharad Devarajan |
Spring 2023 Marketing B8616 The Business of Aesthetics and Experienc | |
Section 001 | The Business of Aest and Call Number: 16925 Points: 3 View in Vergil Day/Time: M 2:00pm-5:15pm Location: 690 KRAVIS HALL Enrollment: 71 students as of June 5, 2023 Instructors: Pauline Brown and Bernd H Schmitt |
Spring 2023 Marketing B8619 Behav Econ & Decision Making | |
Section 001 | Behav Econ & Decision Mak Call Number: 17041 Points: 3 View in Vergil Day/Time: TR 2:00pm-3:30pm Location: 640 KRAVIS HALL Enrollment: 55 students (74 max) as of June 5, 2023 Instructor: Elizabeth Friedman |
Section 002 | Behav Econ & Decision Mak Call Number: 17040 Points: 3 View in Vergil Day/Time: TR 3:50pm-5:20pm Location: 640 KRAVIS HALL Enrollment: 39 students (65 max) as of June 5, 2023 Instructor: Elizabeth Friedman |
Section 003 | Behav Econ & Decision Mak Call Number: 17042 Points: 3 View in Vergil Day/Time: R 6:00pm-9:15pm Location: 490 KRAVIS HALL Enrollment: 33 students (60 max) as of June 5, 2023 Instructor: Eric Johnson |
Spring 2023 Marketing B8624 DRIVING STRATEGIC IMPACT | |
Section 001 | Call Number: 16994 Points: 1.5 View in Vergil Day/Time: T 8:30am-11:45am Location: 620 KRAVIS HALL Enrollment: 43 students as of June 5, 2023 / Full Instructor: Marco Viola |
Spring 2023 Marketing B8629 Entertainment Marketing & The | |
Section 001 | Entertainment Marketing & Call Number: 17030 Points: 1.5 View in Vergil Day/Time: R 6:00pm-9:15pm Location: 440 KRAVIS HALL Enrollment: 67 students as of June 5, 2023 Instructor: Jarrod Moses |
Spring 2023 Marketing B8632 Digital Product Management Lab | |
Section 001 | Digital Product Managemen Call Number: 17137 Points: 3 View in Vergil Day/Time: W 2:00pm-5:15pm Location: 570 GEFFEN HALL Enrollment: 31 students as of June 5, 2023 Instructor: Christopher Lasala |
Spring 2023 Marketing B8636 Product Management (Full-Term) | |
Section 001 | Product Management (Full- Call Number: 16986 Points: 3 View in Vergil Day/Time: T 6:00pm-9:15pm Location: 490 KRAVIS HALL Enrollment: 73 students (74 max) as of June 5, 2023 Instructor: Jason R Lambert |
Section 002 | Product Management (Full- Call Number: 16988 Points: 3 View in Vergil Day/Time: W 6:00pm-9:15pm Location: 490 KRAVIS HALL Enrollment: 74 students as of June 5, 2023 Instructor: Paul Canetti |
Section 003 | Product Management (Full- Call Number: 16987 Points: 3 View in Vergil Day/Time: M 6:00pm-9:15pm Location: 440 KRAVIS HALL Enrollment: 64 students as of June 5, 2023 Instructors: Kurt Fulepp and Eric Hellweg |
Spring 2023 Marketing B8640 The Art of Teaming Up: Marketing Partner | |
Section 001 | The Art of Teaming Up Call Number: 17351 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:15pm Location: 410 KRAVIS HALL Enrollment: 50 students as of June 5, 2023 Instructor: Austin N Cohen |
Spring 2023 Marketing B8646 A Strategic Marketing Approach | |
Section 001 | A Strategic Marketing App Call Number: 17037 Points: 1.5 View in Vergil Day/Time: T 2:00pm-5:15pm Location: 870 KRAVIS HALL Enrollment: 48 students as of June 5, 2023 / Full Instructor: Marco Viola |
Spring 2023 Marketing B8648 The Marketing of an American P | |
Section 001 | The Marketing of an Ameri Call Number: 17036 Points: 1.5 View in Vergil Day/Time: W 2:00pm-5:15pm Location: 620 KRAVIS HALL Enrollment: 41 students as of June 5, 2023 / Full Instructor: Ellen Schapps |
Spring 2023 Marketing B8649 Pricing Strategies | |
Section 001 | Call Number: 17033 Points: 1.5 View in Vergil Day/Time: MW 10:20am-11:50am Location: 820 KRAVIS HALL Enrollment: 60 students (74 max) as of June 5, 2023 Instructor: Asim Ansari |
Section 002 | Call Number: 17032 Points: 1.5 View in Vergil Day/Time: MW 2:00pm-3:30pm Location: 820 KRAVIS HALL Enrollment: 59 students (74 max) as of June 5, 2023 Instructor: Asim Ansari |
Section 060 | Call Number: 17912 Points: 1.5 View in Vergil Day/Time: R 2:00pm-5:15pm Location: 890 KRAVIS HALL Enrollment: 31 students (50 max) as of June 5, 2023 Instructor: Asim Ansari |
Spring 2023 Marketing B8652 Retail Fundamentals | |
Section 001 | Call Number: 17035 Points: 3 View in Vergil Day/Time: R 2:00pm-5:15pm Location: 620 KRAVIS HALL Enrollment: 60 students as of June 5, 2023 Instructor: Mark A Cohen |
Spring 2023 Marketing B8655 Marketing of Luxury Products | |
Section 001 | Marketing of Luxury Produ Call Number: 16991 Points: 3 View in Vergil Day/Time: TWRF 9:00am-6:00pm Location: 410 KRAVIS HALL Day/Time: S 9:00am-1:00pm Location: 410 KRAVIS HALL Enrollment: 20 students as of June 5, 2023 Instructor: Ketty Maisonrouge |
Spring 2023 Marketing B8658 Catching Growth Waves: To 2050 and Beyon | |
Section 001 | Catching Growth Waves: To Call Number: 17034 Points: 3 View in Vergil Day/Time: F 10:00am-1:00pm Location: 820 KRAVIS HALL Day/Time: T 2:00pm-5:15pm Location: 670 KRAVIS HALL Enrollment: 64 students (74 max) as of June 5, 2023 Instructor: Rajeev Kohli |
Spring 2023 Marketing B8662 Innovate Using Design Thinking | |
Section 001 | Innovate Using Design Thi Call Number: 17031 Points: 3 View in Vergil Day/Time: TWRFS 10:00am-6:00pm Location: 540 GEFFEN HALL Enrollment: 36 students (40 max) as of June 5, 2023 Instructor: Gita V Johar |
Spring 2023 Marketing B8666 MEDIA PLATFORMS & CONTENT (Full-Term) | |
Section 001 | MEDIA PLATFORMS & CONTENT Call Number: 17029 Points: 3 View in Vergil Day/Time: TR 2:00pm-5:15pm Location: 690 KRAVIS HALL Enrollment: 61 students (74 max) as of June 5, 2023 Instructor: Miklos Sarvary |
Spring 2023 Marketing B8667 Foundations of Innovation | |
Section 001 | Call Number: 16993 Points: 3 View in Vergil Day/Time: R 2:00pm-5:15pm Location: 670 KRAVIS HALL Enrollment: 45 students as of June 5, 2023 / Full Instructor: Melanie Brucks |
Section 002 | Call Number: 16992 Points: 3 View in Vergil Day/Time: R 6:00pm-9:15pm Location: 670 KRAVIS HALL Enrollment: 35 students as of June 5, 2023 / Full Instructor: Melanie Brucks |
Spring 2023 Marketing B8679 Digital Marketing | |
Section 001 | Call Number: 17019 Points: 3 View in Vergil Day/Time: T 2:00pm-5:15pm Location: 390 GEFFEN HALL Enrollment: 53 students (73 max) as of June 5, 2023 Instructor: Dante Donati |
Spring 2023 Marketing B8685 Media and Entertainment: Strat | |
Section 001 | Media and Entertainment: Call Number: 17028 Points: 3 View in Vergil Day/Time: T 2:00pm-5:15pm Location: 680 KRAVIS HALL Enrollment: 22 students as of June 5, 2023 Instructor: Ava Seave |
Spring 2023 Marketing B9614 (PhD) Analytical Models | |
Section 001 | Call Number: 17888 Points: 1.5 View in Vergil Day/Time: R 2:00pm-5:15pm Location: 430 KRAVIS HALL Enrollment: 11 students (25 max) as of June 5, 2023 Instructor: Kinshuk Jerath |
Spring 2023 Marketing B9615 (PhD) Empirical Models I | |
Section 001 | Call Number: 17889 Points: 3 View in Vergil Day/Time: F 2:00pm-5:15pm Location: 430 KRAVIS HALL Enrollment: 9 students (25 max) as of June 5, 2023 Instructor: Asim Ansari |
Spring 2023 Marketing B9653 MS Machine Learning | |
Section 001 | Call Number: 17909 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:00pm Location: 620 GEFFEN HALL Enrollment: 35 students (100 max) as of June 5, 2023 Instructor: George Lentzas |
Spring 2023 Marketing B9654 MS Artificial Intelligence | |
Section 001 | MS Artificial Intelligenc Call Number: 17910 Points: 1.5 View in Vergil Day/Time: T 6:00pm-9:00pm Location: 620 GEFFEN HALL Enrollment: 25 students (100 max) as of June 5, 2023 Instructor: George Lentzas |
Spring 2023 Marketing B9655 MS Digital Marketing | |
Section 001 | Call Number: 17911 Points: 3 View in Vergil Day/Time: T 8:30am-11:45am Location: 640 KRAVIS HALL Enrollment: 7 students (73 max) as of June 5, 2023 Instructor: Dante Donati |
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