Directory of Classes

NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.


Spring 2023 Subject: Marketing

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Spring 2023 Marketing B5601
Marketing Strategy
Section 001 Call Number: 17603 Points: 3   View in Vergil
Enrollment: 73 students (72 max) as of June 5, 2023
Instructors: Ran Kivetz and Oded Netzer
Section 002 Call Number: 17602 Points: 3   View in Vergil
Enrollment: 73 students (72 max) as of June 5, 2023
Instructors: Ran Kivetz and Oded Netzer
Spring 2023 Marketing B5955
Brand Management
Section 300 Call Number: 19546 Points: 3   View in Vergil
Enrollment: 0 students as of June 5, 2023
Instructor: Faculty
Section 301 Call Number: 19588 Points: 3   View in Vergil
Enrollment: 1 student as of June 5, 2023
Instructor: Faculty
Spring 2023 Marketing B6601
MARKETING
Section 001 Call Number: 16958 Points: 1.5   View in Vergil
Day/Time: MW 2:00pm-3:30pm Location: 490 KRAVIS HALL
Enrollment: 66 students (74 max) as of June 5, 2023
Instructor: Kristen Lane
Section 002 Call Number: 16959 Points: 1.5   View in Vergil
Day/Time: MW 10:20am-11:50am Location: 490 KRAVIS HALL
Enrollment: 65 students (74 max) as of June 5, 2023
Instructor: Kristen Lane
Section 003 Call Number: 16957 Points: 1.5   View in Vergil
Day/Time: MW 8:30am-10:00am Location: 490 KRAVIS HALL
Enrollment: 67 students (74 max) as of June 5, 2023
Instructor: Kristen Lane
Spring 2023 Marketing B7614
Building Internet Businesses for Consume
Section 100 Building Internet Busines
Call Number: 17372 Points: 1.5   View in Vergil
Day/Time: MTU 9:00am-5:00pm Location: 490 GEFFEN HALL
Enrollment: 35 students (45 max) as of June 5, 2023
Instructor: Prashant Fuloria
Spring 2023 Marketing B7619
Behavioral Economics & Decision Making
Section 001 Behavioral Economics
Call Number: 17605 Points: 3   View in Vergil
Day/Time: W 6:00pm-9:00pm Location: 440 GEFFEN HALL
Enrollment: 20 students (74 max) as of June 5, 2023
Instructor: Eric Johnson
Spring 2023 Marketing B7620
Advanced Market Strategy: Development an
Section 100 Advanced Market Strategy
Call Number: 17390 Points: 3   View in Vergil
Day/Time: MTWRU 9:00am-5:00pm Location: 490 GEFFEN HALL
Enrollment: 5 students (70 max) as of June 5, 2023
Instructor: Noel Capon
Spring 2023 Marketing B7632
Digital Product Management Lab
Section 001 Digital Product Managemen
Call Number: 17870 Points: 3   View in Vergil
Enrollment: 20 students (32 max) as of June 5, 2023
Instructor: Christopher Lasala
Spring 2023 Marketing B7640
DIGITAL MARKETING: STRATEGY & TACTICS
Section 001 DIGITAL MARKETING: STRATE
Call Number: 17589 Points: 3   View in Vergil
Enrollment: 12 students (25 max) as of June 5, 2023
Instructor: Jeremy H Kagan
Spring 2023 Marketing B7658
Catching Growth Waves: To 2050 and Beyon
Section 100 Catching Growth Waves: To
Call Number: 17378 Points: 3   View in Vergil
Enrollment: 23 students (70 max) as of June 5, 2023
Instructor: Rajeev Kohli
Spring 2023 Marketing B7666
Media Platforms and Content: A
Section 100 Media Platforms and Conte
Call Number: 17377 Points: 3   View in Vergil
Day/Time: MTWRU 9:00am-5:00pm Location: 490 GEFFEN HALL
Enrollment: 13 students (72 max) as of June 5, 2023
Instructor: Miklos Sarvary
Spring 2023 Marketing B7677
High Tech Entrepreneurship
Section 100 Call Number: 17366 Points: 3   View in Vergil
Day/Time: MTWRU 9:00am-5:00pm Location: To be announced
Enrollment: 26 students (40 max) as of June 5, 2023
Instructors: Ran Kivetz and Gary Singer
Spring 2023 Marketing B8506
Customer Driven Product Optimization
Section 001 Customer Driven Prd Optim
Call Number: 16922 Points: 1.5   View in Vergil
Day/Time: M 8:30am-11:45am Location: 440 GEFFEN HALL
Enrollment: 10 students (40 max) as of June 5, 2023
Instructor: Robert Morais
Spring 2023 Marketing B8568
Branding in the Arts
Section 001 Call Number: 16996 Points: 1.5   View in Vergil
Day/Time: M 6:00pm-9:15pm Location: 420 KRAVIS HALL
Enrollment: 62 students (74 max) as of June 5, 2023
Instructor: Bernd H Schmitt
Spring 2023 Marketing B8604
Frontiers in Retailing
Section 001 Call Number: 16933 Points: 1.5   View in Vergil
Day/Time: T 6:00pm-9:15pm Location: 690 KRAVIS HALL
Enrollment: 50 students (50 max) as of June 5, 2023 / Full
Instructors: Oliver Chen and Kinshuk Jerath
Spring 2023 Marketing B8605
Succeeding in Consulting: from Project M
Section 001 Succeeding in Consulting
Call Number: 16937 Points: 1.5   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 640 KRAVIS HALL
Enrollment: 45 students (60 max) as of June 5, 2023
Instructors: Toos Daruvala and Joe Timko
Spring 2023 Marketing B8607
Strategic Consumer Insights
Section 001 Strategic Consumer Insigh
Call Number: 17045 Points: 3   View in Vergil
Day/Time: W 2:00pm-5:15pm Location: 840 KRAVIS HALL
Enrollment: 50 students as of June 5, 2023 / Full
Instructor: Michel Pham
Spring 2023 Marketing B8610
Growth Hacking: Scaling Your Product fro
Section 001 Growth Hacking
Call Number: 16932 Points: 3   View in Vergil
Day/Time: W 6:00pm-9:15pm Location: 640 KRAVIS HALL
Enrollment: 56 students as of June 5, 2023
Instructor: Ross Goldenberg
Spring 2023 Marketing B8612
Premium Brand Strategy
Section 001 Call Number: 17039 Points: 1.5   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 680 KRAVIS HALL
Enrollment: 39 students as of June 5, 2023
Instructor: Jan Patrick Kuehlwein
Spring 2023 Marketing B8613
Entrepreneurial Selling
Section 001 Call Number: 17044 Points: 1.5   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 640 GEFFEN HALL
Enrollment: 59 students as of June 5, 2023 / Full
Instructor: Eric Baron
Spring 2023 Marketing B8615
Media Marketing and Entreprene
Section 001 Media Marketing and Entre
Call Number: 17043 Points: 1.5   View in Vergil
Day/Time: TW 9:00am-5:00pm Location: 670 KRAVIS HALL
Day/Time: R 9:00am-1:00pm Location: 670 KRAVIS HALL
Enrollment: 56 students as of June 5, 2023
Instructor: Sharad Devarajan
Spring 2023 Marketing B8616
The Business of Aesthetics and Experienc
Section 001 The Business of Aest and
Call Number: 16925 Points: 3   View in Vergil
Day/Time: M 2:00pm-5:15pm Location: 690 KRAVIS HALL
Enrollment: 71 students as of June 5, 2023
Instructors: Pauline Brown and Bernd H Schmitt
Spring 2023 Marketing B8619
Behav Econ & Decision Making
Section 001 Behav Econ & Decision Mak
Call Number: 17041 Points: 3   View in Vergil
Day/Time: TR 2:00pm-3:30pm Location: 640 KRAVIS HALL
Enrollment: 55 students (74 max) as of June 5, 2023
Instructor: Elizabeth Friedman
Section 002 Behav Econ & Decision Mak
Call Number: 17040 Points: 3   View in Vergil
Day/Time: TR 3:50pm-5:20pm Location: 640 KRAVIS HALL
Enrollment: 39 students (65 max) as of June 5, 2023
Instructor: Elizabeth Friedman
Section 003 Behav Econ & Decision Mak
Call Number: 17042 Points: 3   View in Vergil
Day/Time: R 6:00pm-9:15pm Location: 490 KRAVIS HALL
Enrollment: 33 students (60 max) as of June 5, 2023
Instructor: Eric Johnson
Spring 2023 Marketing B8624
DRIVING STRATEGIC IMPACT
Section 001 Call Number: 16994 Points: 1.5   View in Vergil
Day/Time: T 8:30am-11:45am Location: 620 KRAVIS HALL
Enrollment: 43 students as of June 5, 2023 / Full
Instructor: Marco Viola
Spring 2023 Marketing B8629
Entertainment Marketing & The
Section 001 Entertainment Marketing &
Call Number: 17030 Points: 1.5   View in Vergil
Day/Time: R 6:00pm-9:15pm Location: 440 KRAVIS HALL
Enrollment: 67 students as of June 5, 2023
Instructor: Jarrod Moses
Spring 2023 Marketing B8632
Digital Product Management Lab
Section 001 Digital Product Managemen
Call Number: 17137 Points: 3   View in Vergil
Day/Time: W 2:00pm-5:15pm Location: 570 GEFFEN HALL
Enrollment: 31 students as of June 5, 2023
Instructor: Christopher Lasala
Spring 2023 Marketing B8636
Product Management (Full-Term)
Section 001 Product Management (Full-
Call Number: 16986 Points: 3   View in Vergil
Day/Time: T 6:00pm-9:15pm Location: 490 KRAVIS HALL
Enrollment: 73 students (74 max) as of June 5, 2023
Instructor: Jason R Lambert
Section 002 Product Management (Full-
Call Number: 16988 Points: 3   View in Vergil
Day/Time: W 6:00pm-9:15pm Location: 490 KRAVIS HALL
Enrollment: 74 students as of June 5, 2023
Instructor: Paul Canetti
Section 003 Product Management (Full-
Call Number: 16987 Points: 3   View in Vergil
Day/Time: M 6:00pm-9:15pm Location: 440 KRAVIS HALL
Enrollment: 64 students as of June 5, 2023
Instructors: Kurt Fulepp and Eric Hellweg
Spring 2023 Marketing B8640
The Art of Teaming Up: Marketing Partner
Section 001 The Art of Teaming Up
Call Number: 17351 Points: 1.5   View in Vergil
Day/Time: T 6:00pm-9:15pm Location: 410 KRAVIS HALL
Enrollment: 50 students as of June 5, 2023
Instructor: Austin N Cohen
Spring 2023 Marketing B8646
A Strategic Marketing Approach
Section 001 A Strategic Marketing App
Call Number: 17037 Points: 1.5   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 870 KRAVIS HALL
Enrollment: 48 students as of June 5, 2023 / Full
Instructor: Marco Viola
Spring 2023 Marketing B8648
The Marketing of an American P
Section 001 The Marketing of an Ameri
Call Number: 17036 Points: 1.5   View in Vergil
Day/Time: W 2:00pm-5:15pm Location: 620 KRAVIS HALL
Enrollment: 41 students as of June 5, 2023 / Full
Instructor: Ellen Schapps
Spring 2023 Marketing B8649
Pricing Strategies
Section 001 Call Number: 17033 Points: 1.5   View in Vergil
Day/Time: MW 10:20am-11:50am Location: 820 KRAVIS HALL
Enrollment: 60 students (74 max) as of June 5, 2023
Instructor: Asim Ansari
Section 002 Call Number: 17032 Points: 1.5   View in Vergil
Day/Time: MW 2:00pm-3:30pm Location: 820 KRAVIS HALL
Enrollment: 59 students (74 max) as of June 5, 2023
Instructor: Asim Ansari
Section 060 Call Number: 17912 Points: 1.5   View in Vergil
Day/Time: R 2:00pm-5:15pm Location: 890 KRAVIS HALL
Enrollment: 31 students (50 max) as of June 5, 2023
Instructor: Asim Ansari
Spring 2023 Marketing B8652
Retail Fundamentals
Section 001 Call Number: 17035 Points: 3   View in Vergil
Day/Time: R 2:00pm-5:15pm Location: 620 KRAVIS HALL
Enrollment: 60 students as of June 5, 2023
Instructor: Mark A Cohen
Spring 2023 Marketing B8655
Marketing of Luxury Products
Section 001 Marketing of Luxury Produ
Call Number: 16991 Points: 3   View in Vergil
Day/Time: TWRF 9:00am-6:00pm Location: 410 KRAVIS HALL
Day/Time: S 9:00am-1:00pm Location: 410 KRAVIS HALL
Enrollment: 20 students as of June 5, 2023
Instructor: Ketty Maisonrouge
Spring 2023 Marketing B8658
Catching Growth Waves: To 2050 and Beyon
Section 001 Catching Growth Waves: To
Call Number: 17034 Points: 3   View in Vergil
Day/Time: F 10:00am-1:00pm Location: 820 KRAVIS HALL
Day/Time: T 2:00pm-5:15pm Location: 670 KRAVIS HALL
Enrollment: 64 students (74 max) as of June 5, 2023
Instructor: Rajeev Kohli
Spring 2023 Marketing B8662
Innovate Using Design Thinking
Section 001 Innovate Using Design Thi
Call Number: 17031 Points: 3   View in Vergil
Day/Time: TWRFS 10:00am-6:00pm Location: 540 GEFFEN HALL
Enrollment: 36 students (40 max) as of June 5, 2023
Instructor: Gita V Johar
Spring 2023 Marketing B8666
MEDIA PLATFORMS & CONTENT (Full-Term)
Section 001 MEDIA PLATFORMS & CONTENT
Call Number: 17029 Points: 3   View in Vergil
Day/Time: TR 2:00pm-5:15pm Location: 690 KRAVIS HALL
Enrollment: 61 students (74 max) as of June 5, 2023
Instructor: Miklos Sarvary
Spring 2023 Marketing B8667
Foundations of Innovation
Section 001 Call Number: 16993 Points: 3   View in Vergil
Day/Time: R 2:00pm-5:15pm Location: 670 KRAVIS HALL
Enrollment: 45 students as of June 5, 2023 / Full
Instructor: Melanie Brucks
Section 002 Call Number: 16992 Points: 3   View in Vergil
Day/Time: R 6:00pm-9:15pm Location: 670 KRAVIS HALL
Enrollment: 35 students as of June 5, 2023 / Full
Instructor: Melanie Brucks
Spring 2023 Marketing B8679
Digital Marketing
Section 001 Call Number: 17019 Points: 3   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 390 GEFFEN HALL
Enrollment: 53 students (73 max) as of June 5, 2023
Instructor: Dante Donati
Spring 2023 Marketing B8685
Media and Entertainment: Strat
Section 001 Media and Entertainment:
Call Number: 17028 Points: 3   View in Vergil
Day/Time: T 2:00pm-5:15pm Location: 680 KRAVIS HALL
Enrollment: 22 students as of June 5, 2023
Instructor: Ava Seave
Spring 2023 Marketing B9614
(PhD) Analytical Models
Section 001 Call Number: 17888 Points: 1.5   View in Vergil
Day/Time: R 2:00pm-5:15pm Location: 430 KRAVIS HALL
Enrollment: 11 students (25 max) as of June 5, 2023
Instructor: Kinshuk Jerath
Spring 2023 Marketing B9615
(PhD) Empirical Models I
Section 001 Call Number: 17889 Points: 3   View in Vergil
Day/Time: F 2:00pm-5:15pm Location: 430 KRAVIS HALL
Enrollment: 9 students (25 max) as of June 5, 2023
Instructor: Asim Ansari
Spring 2023 Marketing B9653
MS Machine Learning
Section 001 Call Number: 17909 Points: 1.5   View in Vergil
Day/Time: T 6:00pm-9:00pm Location: 620 GEFFEN HALL
Enrollment: 35 students (100 max) as of June 5, 2023
Instructor: George Lentzas
Spring 2023 Marketing B9654
MS Artificial Intelligence
Section 001 MS Artificial Intelligenc
Call Number: 17910 Points: 1.5   View in Vergil
Day/Time: T 6:00pm-9:00pm Location: 620 GEFFEN HALL
Enrollment: 25 students (100 max) as of June 5, 2023
Instructor: George Lentzas
Spring 2023 Marketing B9655
MS Digital Marketing
Section 001 Call Number: 17911 Points: 3   View in Vergil
Day/Time: T 8:30am-11:45am Location: 640 KRAVIS HALL
Enrollment: 7 students (73 max) as of June 5, 2023
Instructor: Dante Donati

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SIS update 06/05/23 21:10    web update 06/05/23 21:27