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NOTE: Course information changes frequently, including Methods of Instruction. Please revisit these pages periodically for the most recent and up-to-date course information.


Summer 2022 Sports Management PS5390 section 001
SPORTS REVENUES STRATEGIES & ANALYSIS
SPORTS REVENUES STRATEGIE

Call Number 10432
Day & Time
Location
R 6:10pm-8:00pm
333 Uris Hall
Points 3
Grading Mode Standard
Approvals Required None
Instructors Alexandra Cadicamo
George W Edmondson
Type LECTURE
Method of Instruction In-Person
Course Description  Digital, social, and mobile media continue to heavily impact every aspect of sports business, often in profound and unanticipated ways, particularly in managing and optimizing revenue streams. All revenue line items are fully intertwined and integrated with each other, media, sponsorship, ticketing, hospitality, concessions and licensing, etc. Students of this course will learn to analyze and optimize the ecosystem of sports business including content rights, ticketing, sponsorship, merchandising, marketing, etc., as well as make business analytics decisions by leveraging business analytics software to run scenario analysis.
Web Site Vergil
Subterm 05/23-08/12 (X)
Department Sports Management
Enrollment 9 students (16 max) as of 8:03AM Thursday, August 11, 2022
Subject Sports Management
Number PS5390
Section 001
Division School of Professional Studies
Campus Morningside
Note IN PERSON - As of 4.25 - Full summer
Section key 20222SPRT5390K001

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SIS update 08/11/22 08:03    web update 08/11/22 09:34