The Media and Idea Lab, in collaboration with Hispanics in Philanthropy, recently released a short video titled “Small City, Big Change.” The video, directed by Frances Negrón-Muntaner, shows how the Latino leadership of Chelsea, Massachusetts’s smallest city, proved to be decisive the historical passing of the state’s Transgender Equal Rights Bill in 2012.
The video is based on the policy brief “Small Steps to Big Change: Why Support for Local Latino Groups is Critical to LGBTQ Organizing,” also by Negrón-Muntaner. The brief analyzes the advocacy effectiveness of LGBTQ campaigns with national repercussions since 2008. The brief found that LGBTQ campaigns were 35% more successful when they engaged Latino LGBTQ and Latino communities.
Watch the Video:
Prof. Negrón-Muntaner is also completing a second project on Latinos and the media with the National Association of Latino Independent Producers. This research will be released as a six-part illustrated report with a downloadable app to foster greater consumer involvement in the production of media.