Includes Local Market Audience Analyst (LMAA)
 
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Title
SRDS media solutions
Description
SRDS contains media information, including advertising rates, deadline dates and contact data for the print and broadcast media. Includes the Direct Marketing List Source and Out of Home Advertising Source.
Subject Keywords
ad rates, marketing, medial
Resource Type(s)
Directories
Contributors, Sponsors, Providers
Standard Rate & Data Service.
Alternate Title(s)
Standard Rate & Data Service media solutions
Standard Rate and Data Service media solutions
Search Related Subjects in CLIO
Advertising
Advertising–United States
Cite As:
SRDS media solutions  Des Plaines, Ill. : SRDS
Other title(s): Standard Rate & Data Service media solutions
Columbia URL: http://www.columbia.edu/cgi-bin/cul/resolve?clio5688713
Access Restrictions
This resource is available only to current faculty, staff and students of Columbia University.
Access Requirements

Only works in Internet Explorer


Last update: 2014-03-05