Contact: Kim Brockway, Columbia For immediate release

(212) 854-2419

Helene Blieberg, CBS

(212) 975-3771


CBS Gift to Columbia Graduate School of Journalism Honors Memory of Broadcast Giant Fred Friendly


Columbia University‚s Graduate School of Journalism has announced that CBS will honor the memory of broadcast giant, former CBS News president and Columbia professor Fred W. Friendly, by establishing a scholarship program at Columbia and supporting an industry-wide effort to endow a new faculty position focusing on the media and society.

„We are honored that CBS has chosen to celebrate Fred Friendly‚s distinguished career by encouraging the next generation of journalists and supporting exceptional teaching,š said Journalism Dean Tom Goldstein. „This gift will ensure Fred‚s legacy at Columbia, where he taught and inspired young journalists to attain high standards of ethical public service.š

A portion of the gift will help endow the Fred W. Friendly Professorship in Media and Society, a new faculty position at the School. The remainder will create and support scholarships for five promising students enrolled in the broadcast concentra tion at the Journalism School for each of the next five years. The first CBS/Fred Friendly Scholars began their studies in September, and will meet with CBS News President Andrew Heyward and other CBS News correspondents and executives during the semeste r.

„Fred holds a special place in the history of CBS News and we are proud to honor his many contributions by supporting the endowment and creating a scholarship program that will engage students, faculty and broadcast journalism professionals in an o n-going examination of our business and its responsibilities,š Mr. Heyward said. „We look forward to meeting the first CBS/Fred Friendly Scholars. Their backgrounds are very impressive.š


The 1998 CBS/Fred Friendly Scholars are:

Fred Friendly, well known as the producer of Edward R. Murrow‚s See It Now series in the 1950s and as the president of CBS News in the 1960s, died earlier this year. He created and hosted the Seminars on Media and Society broadcast on PBS when he was a professor at Columbia‚s Graduate School of Journalism. The popular programs challenged leadersųincluding prominent journalists, judges and government officialsųto grapple with national issues and media ethics.  He was widely regarded as an exemplar of integrity in television news who encouraged the broadcasting industry to accept its responsibility to educate society.


12.1.98 19,422