Corporate Venture Capital
in a Global Pharma and Biotech Company
Project Background
In recent years, pharma and biotech companies
have navigated a complex competitive landscape. The emergence of startups, the
increased focus in digital, analytics and AI, the growing healthcare spending
worldwide, and the explosion of biotech VC in recent years all pave the way for
increased opportunities for pharma and biotech companies to develop
transformational medicines.
One way many pharma companies have gained
access to the rising number of innovation centers is by establishing a corporate venture
capital (CVC) fund. These funds, with varying degrees of autonomy
within their corporations, invest in early-stage companies both to generate
financial returns and to accelerate the achievement of the company’s strategic
goals. Many top pharma companies have all set up a CVC fund.
Project Objective
Our client was a top-25 global pharma and
biotech company, with a preeminent position in many relevant therapeutic areas.
We were asked to support the strategic discussion on whether to set up a CVC fund and, if so, what are the keys to success?
Our client was interested in understanding how a CVC could help attain
strategic goals such as greater access to innovation, stronger pipeline
formation and higher financial returns. In particular, our client was keen to
understand if a CVC could help the company reach its ambitious 2030 targets,
both in revenue and in earnings.
We carried out this project with the client’s corporate
team, led by the Executive Vice President of Strategy and Business Development.
Our team - comprising students from Columbia’s Business and Mailman School of
Public Health - kept weekly meetings with the client to respond to the
fundamental question: Should they
establish a CVC fund and, if so, what are the keys to success?
Project Approach
We had a 12 week engagement with a two-phased approach. We
shared our findings with the client team (EVP, VP, and Director of the Strategy
and Business Development Team and the Portfolio Decision Strategist) on a
weekly basis and jointly discussed the way forward and how the organization could
benefit from the project’s output.
We
organized our project into three core work streams:
○ Current state and main trends, with
breakdown per geography, therapeutic area, company profile, investor profile
○ Top VCs in the ‘traditional’ and
‘corporate’ sides, their approaches and deal track record
○ Overview of VC positioning for the
largest pharma companies
○ Key features of VC and CVCs
○ Differences between CVC funds
○ Success cases for CVCs; common
pitfalls
○ Market conditions necessary for
success in each path
○ Internal/organizational enablers for
each strategic option
○ Final recommendation on capital
allocation and key enablers
○ Fit of recommendation within the
company’s overall strategy
○ High-level roadmap with next steps
needed for execution of strategic recommendation
○ Timeline for roadmap implementation
Work
streams (1) and (2) were completed in phase I, and work stream (3) was
completed in phase II.
To conduct our initial research, we utilized both primary
and secondary data available on proprietary data platforms (‘Pitchbook’, ‘Cipherbio’ and ‘CrunchBase’) to summarize information on
deal flow, valuation, exits, revenue multiples, fund sizes, acquisitions, and
competitor outlook in reference to forming Corporate VCs. Early findings showed
that most peer competitors had their own CVC, these CVC’s
invested across a range of capabilities beyond the molecule and that
significant investment, of $100M or more, was common across the successful
groups. We also conducted interviews with executives at VC and CVC funds
(Pfizer Ventures, J&J Innovation, Touchdown Ventures) and pharma companies.
Through our conversations, we gained a deep understanding of the biopharma CVC
ecosystem and articulated the advantages/disadvantages of establishing a CVC
fund to our client. To strengthen our research, we built a number of case
studies on various CVC funds to showcase what success looks like.
We then laid out the strategic goals and strategies for our
client to consider in order for us to provide a final recommendation. Our first
priority was to determine if a CVC could accelerate strategically-aligned
goals and whether the lack of a CVC might hinder our client’s growth potential.
When deciding if establishing a CVC was the correct decision, we also had to
consider the range of scope the CVC would focus on. Lastly, we showed
additional resources needed to create a successful CVC, in addition to the funding
amount. We also developed a high level execution roadmap. Finally, we
quantified potential financial return scenarios and projected a timeline for
execution and profit generation.
Key goals and
strategic choices
Based on our discussions with the
client, we identified 4 key goals
against which we would analyze the option of establishing a CVC fund (as well
as relevant alternatives):
We then outlined 4 possible strategies to reach our goals:
○
Continue to invest in internal R&D and BD operations
○
Invest as an LP in a traditional VC firm, which in turn
invests in early-stage biotech companies
○
Develop an acceleration program to attract top talent and
host innovation
○ Set up a CVC fund aligned with the
company’s strategic goals
Recommendation
Of the 4 strategic options outlined, we realized choices 2
and 3 would not bring material enhanced contributions to the 2030 targets
beyond what was already underway at the company. As such, we were left either
with the status quo scenario or with establish a CVC fund. Our assessment is
that a CVC would only provide a valuable contribution to the company’s targets
if the company could execute specific winning factors/conditions: (1)
leadership support to set up a CVC fund with the minimum viable scale, (2)
successful, experienced CVC team, (3) necessary diligence capabilities to lead funding
rounds, and (4) ability to create value through synergies between its own
R&D teams and any CVC-funded early venture.
If our client is able to execute on these 4 success
factors/conditions, we believe they should form a CVC. They would unlock value
creation and guarantee a more competitive resource allocation. However, if
these requirements aren’t feasible, we recommend the company maintain status quo.
Final Thoughts
Overall, this was a rich and rewarding experience: we
benefited from an engaged and constructive client, from a complex challenge
that can materially impact our client’s future performance and position, from a
set of industry experts and leaders that guided us with valuable advice and
from the helpful guidance of our Columbia professors.
All throughout, we were immersed and learned much about the
pharmaceutical and healthcare VC industry workings through our research and
interviews with industry leaders. We were also able to leverage our collective
skillsets and experiences during our weekly class workshops and team meetings.
Contributors: Jhoan Dutton, Shimon Gordon, Luis
Belchior, Angela Qian, Shirin Ahmed