Rajeev Kohli
Ira Leon Rennert Professor of Business

Vita (pdf) | e-mail
Research
Preference and choice models, product design, emerging markets, algorithms.

Teaching
Catching Growth Wave in Emerging Markets (MBA/EMBA).
Mathematical Models in Marketing (PhD).

Publications
Are listed and are available for download here.

Cases
Walmart: from China to India (2012).
Scrabulous on Facebook (2011).
Launch of the Indian Premier League (2009).

Cases and teaching notes for instructors are available from Columbia caseworks.