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Bennett CerfBennett Cerf
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Session:         Page of 1029

advertising. But I don't think it's nearly as good as it used to be.

Q:

One other thing that I noticed in your scrapbooks that interested me is those “News from Random House” releases that you must have sent around.

Cerf:

Oh, I did a lot of those, kidding, you know.

Q:

That was interesting. I was thinking, what great morale this must have promoted for the whole Random House staff!

Cerf:

Well, at that time I was running Random House. Donald and I were Random House. Then we started getting bigger and bigger. When the War ended, everybody started proliferating. First of all, here I was doing two columns. Then “What's My Line” came along on television. I'll get to that next week. Suddenly I was all over the map. I was known now. I had written a couple of big selling books. I had two columns that were being read by a lot of people. When “What's My Line” came along, I became known to people all over the country. At the same time, Random House began expanding. During the War, we were held down by paper restrictions; but after the War, our list became a very distinguished one. Then Harry Maule joined us. I'll go into that in our next session. Suddenly Random House started popping out in all directions and soon got somewhat beyond





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