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Bennett CerfBennett Cerf
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Session:         Page of 1029

Q:

That's it. Why is that?

Cerf:

To show you how close he is...after In Cold Blood came out and was, of course, a sensation...and the four installments in The New Yorker.

Q:

Oh, I was just glued to it. We got The New Yorker the next two weeks.

Cerf:

We were outraged that so many people were reading it in The New Yorker.

Q:

It didn't make any difference.

Cerf:

Well, it was The New Yorker editors‘idea. They started it.

Q:

I don't think that it hurt the sale. Do you?

Cerf:

Sure it did.

Q:

I think that more people who read the magazine pieces wanted to read the book.

Cerf:

The book was an enormous, number one best-seller from the day that it was published, and the first two or three weeks sold about 50,000 copies a week. You never saw anything like it.





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