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Bennett CerfBennett Cerf
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for Ted Lawson. He's a crack newspaper hawk and a really great fellow.

It was Considine, too, who told me about a photographer who had been all over the world, named Sammy Shulman. He followed everybody. In fact, he was so omnipresent that one time in North Africa, when President Roosevelt was over there for one of his big conferences with Churchill--I don't think that Stalin had gotten in on this one yet--F.D.R. looked around and said, “Where's Sammy?" He was so used to seeing Sammy. That's how we came to name his book, “Where's Sammy?”

We had a date to meet Shulman one afternoon to draw up a contract. This afternoon Bob and I will never forget because I said, “I promised Dick Rodgers that I would go to an audition of a new show he's done with Oscar Hammerstein. The Theater Guild is producing it and they're having a lot of trouble raising money for it. They've got some rich people coming to see it. It might be fun. We'll see Sammy Shulman later.” We went over to this audition. It was a musical called Away We Go at the time. It was renamed. When it played up in Boston it was renamed Oklahoma!. There we sat while they sang “Oh, What a Beautiful Morning” and “The Surrey with the Fringe on Top” and “People Will Say We're in Love.” Here they were, trying to raise money desperately. Bob and I could have put a few thousand dollars into the show and made a fortune. We didn't. That's life!

Q:

My, you must have really...





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