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People to blow off. That was also very much in my mind. But the fact was that they were, I felt, permitted to blow off, but in the wrong place, in the news columns.
Yes. This comes out quite clearly in the Argyris book, between you and Rosenthal.
That's right. And of course, that idea of putting those columns - news analyses or whatever we called them at this time - I don't think they were called Q heads because those are the type of headline that they had, that was just a designation - the idea of putting those onto the Op-Ed page was always bitterly resisted, because that meant putting newswriters on the Op-Ed page, which was something that Rosenthal and his predecessors, Daniel and everybody else, didn't really want to happen. And it never did.
But in these dummies, I also included specially written articles by outsiders, not by New York Times staff, and this of course was important, and extracts from other newspapers and magazines, which, in the original concept, I did think we would use much more than we subsequently came to do. In fact, when the Op-Ed page actually came into existence, we used reprints from other papers or magazines or documents very, very sparingly, much more sparingly than I had originally thought, partly because in those early days, I wasn't at all sure that we would be able to get enough original material, and so I always fell back on the idea that there were enough interesting reprints that would be worthwhile anyway.
Now, I want to say that Daniel, Cliff Daniel, then managing editor, responded that if we could obtain the high quality of content as shown in the dummy pages, he thought it would
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