
In his book The Nerves of Government Karl W. Deutsch writes that: “Men have
long and often concerned themselves with the power of governments, much as some
observers try to assess the muscle power of a horse or an athlete. Others have described
the laws and institutions of states, much as anatomists describe the skeleton or organs
of a body. This book concerns itself less with the bones or muscles of the body politic
than with its nerves – its channels of communication and decision.”
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Deutsch goes on to explain that “it might be profitable to look upon government
somewhat less as a problem of power and somewhat more as a problem of steering and
communication.” He maintains that, “It is communication, that is, the ability to transmit
messages and to react to them, that makes organizations….” He proposes that this is
true for the cells in the human body as it is for the “organizations of thinking human
beings in social groups.”
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The significance of this perspective is that distorted messages are the basis for
distorted social organization. A social organization that can make an accurate
assessment of the conditions on the ground in a conflict, is in a position to analyze what
is needed for a peaceful resolution of the conflict.
There are a number of scholarly articles studying the impact of the Internet on
media and on communication among netizens. Some of the articles focus on the
communication channels created, and the nature of not only the transmission of
information, but also its reception.
Deutsch makes a distinction between power and information. He writes that
“Power, we might say, produces changes, information triggers them in a suitable
receiver.”
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It is not the amount of what is transmitted that is necessarily significant, but
rather the nature of what it is, what the receiver is, and the effect of the information on
the receiver. Deutsch gives the example of the relative weakness of the Nazi quisling
government in Norway at the end of WWII, and the relative strength of the resistance
because it had better channels of communication.
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Joseph S. Nye in an article, “The Future of American Power,” argues that
information is indeed important in the battle for the U.S. to try to maintain its power.
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He writes that, “Conventional wisdom holds that the state with the largest army
prevails, but in the information age, the state (or the nonstate actor) with the best story
may sometime win.”
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He advises, “It is time for a new narrative about the future of
U.S. power.”
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But for him, whether or not the story helps to obtain the desired goal is
important, not the truth or accuracy of the narrative.
At a program at the Japan Society in New York where Nye spoke about his book
The Future of Power, he was asked a question about his view of U.S. actions in the
NATO war against Libya. Nye responded that what President Barack Obama had done
with respect to the NATO war against Libya was exactly right.
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Obama had waited
until he had the needed narrative to justify the military action against Libya. It was
important, Nye explained, that the U.S. not be seen as once again attacking a Muslim
country as had happened with Iraq. Instead the Arab League and the UN Security
Council resolutions provided a narrative “of a legitimate enforcement of humanitarian
responsibility to protect civilians.” This provided Obama with the ability to claim that
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