W. Jason Choi


Publications



Working Papers

  • Customer Purchase Journey, Privacy, and Advertising Strategies with Kinshuk Jerath and Miklos Sarvary
    • Job Market Paper
  • Persuasive Advertising in a Vertically Differentiated Market with Kinshuk Jerath and Miklos Sarvary
    • Reject and Resubmit at Journal of Marketing Research


Research in Progress

  • Price Commitment under Uncertainty with Kinshuk Jerath and Miklos Sarvary
  • Competitive Keyword Management with Upender Subramanian