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Of course it does.
I think the hardbound publisher's got to be in on all
this someway or another. The hardbound publisher who hasn't
buttressed himself with an interest in a paperback house has
been very short-sighted.
I credit Robert DeGraff with starting the regular
Pocketbook thing. He was the innovator of that. But the
man who really got the good book paperbacks started was
Jason Epstein, who started Anchor Books at Doubleday with
fantastic results. Doubleday, of all houses, which is
interested in popular stuff almost exclusively--I mean
they're the people who clean up on books like Hotel and
Airport, and popular authors like Leon Uris and Irving
Stone--were almost conned into doing Anchor Books. Doubleday
bigwigs didn't thing that much would come of it; but this
brilliant boy, Jason Epstein, opened their eyes.
And Scribner has followed.
Earlier, just about everybody had followed Pocketbooks
when they saw what a good thing it was. In the same way
Anchor Books became the keystone for paperback series of
more important works. Knopf and Random House, for instance,
together with Vintage Books, which today is, I guess,
bigger than Anchor Books.
Is that the first time that you two began...?
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