Previous | Next
710711712713714715716717718719720721722723724725726727728729730731732733734735736737738739740741742743744745746747748749750751752753754755756757758759760761762763764765 of 1029
month and leave it to them to pick the order in which they
How did you get your ideas? Often a person would say,
“Here you're running three columns or more....” That's a job.
For This Week, the columns had to be integrated. One
week it would be a column on college stories, another week
Election Day stories, Thanksgiving Day stories, or department
store stories. I would collect stories and classify them.
When I would decide what subject I was going to use, I
would already have four or five nominations in the bank
For “Trade Winds” I relied mostly on book news and
stories about the book business.
On the “Cerfboard”--when did you stop the “Cerfboard”?
It got to be too much for me. I was doing too many
things. I stopped doing “Trade Winds” first. I told
Norman Cousins that I had to stop....
Yes. The Saturday Review was more fun than This Week.
Although the This Week circulation must have been about
forty times greater. I got much more mail from “Trade Winds”
© 2006 Columbia University
Libraries | Oral History
Research Office | Rights and
Permissions | Help