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-- an incredible kind of possibility --
Incredible. Sure. But when you hear that the stroke
deaths have gone down 22 percent nationally since 1973, just
because we had a big free time television program, that is
programs that were used in 30 seconds, 60 seconds, 20 seconds,
always at odd times of day like 11 in the morning or 3 in the
afternoon -- you know, never in prime time. What we really need
is to buy prime time and do it on prime time. But this practically
never happens. But just the same, millions of people heard it
at these odd times.
That's one of the positive effects of television.
That's one of the positive effects of television. This
is one of the great positive effects of television, and the
Ad Council deserves enormous credit and hasn't gotten it. Exeept
Well, you were one of the instigators to push the Ad Council.
Oh sure, I pushed the Ad Council. I pushed the Heart
Institute. And the Ad Council is simply delighted with what
they've done, and the Heart Institue is pretending they don't
know what they've done. I mean, Dr. Levy, at least.
Now, one remark --
Does this seem funny to you? Or do you just see
them in every walk of life so that it doesn't seem even
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