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Do you recall at the same time there being for the first time group executive vice presidents?

Yes. I'm trying to remember when that started, but we--

I'll refresh your memory a little bit from Prendergast. This could be--the reason I'm not stating this as if this is true--I mean, you might just as well debunk it--but according to Prendergast: “It was the managerial reorganization of 1969 that helped set the stage for this innovative burst.” He was referring to all the new magazines that began in the 1970s. “Under the old corporate structure, the magazine publishers reported directly to Heiskell and Linen. Each publisher worried mainly about his own magazine's results and had little reason or time to think about new ventures. Top management had enough on its plate, too. In the new set up, the publishers reported to the executive vice president in charge of the magazine group--former Time Publisher Bernie Auer, who had both time and authority to expand his territory by developing new products.” Now, you might disagree with this or--

No, we gradually started the--I didn't think they were called executive vice presidents, I thought they were called group vice presidents. But we did start the group vice president system then, and we had a group vice president for magazines, and then we had a group vice president for books, and then finally we had a group vice president for video and so on.