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reneged on his five million dollar commitment --

Why was that?

-- and Ed Noble himself made the contribution that made up the two and a half million dollars. That deal was made in 34-G, I think was the floor number in the Waldorf Astoria. I'll never forget it.

But that's the kind of scrounging around I had to do to make up for the lost time of the color experiment. It was a noble experiment and it cost CBS a delay in getting started in television.

Now, at the same time, we were going pell-mell as far as the network was concerned. I'm talking about the ownership of stations.

Ultimately we bought a station in Los Angeles -- and that gave us two. And then we bought a station in Chicago, as I've just indicated, and that gave us three. And then, as luck would have it, the [Isaac and Leon] Levys -- early investors in CBS and one of the two Levy brothers was Bill's brother-in-law -- had owned our affiliate in radio -- WCAU. CAU was sold to The Philadelphia Bulletin. And The Bulletin and CAU applied and got a black and white television station, and later in that life cycle of that ownership, The Bulletin decided it wanted to get out of the broadcasting business. I never understood why. But the family that owned the paper chose to liquidate. And they sold The Bulletin, the paper, and they sold the broadcasting properties, and CBS acquired WCAU radio and WCAU television. So that took care of another one.