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Frank StantonFrank Stanton
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most of the stuff that's sold is junk jewelry and trashy stuff that isn't substantial. If you want to get a cashmere sweater, say, you want to feel it; you don't want to have some pretty girl standing up and saying, “Isn't this beautiful?” and then be disappointed when you get it and have to go through the hassle of getting it exchanged.

Whether he's right or not, I don't know. This is a man who has been quite successful in a department store operation. In my generation, I would think that he's probably right. Whether the kids of tomorrow will care that much, I don't know. I think the quality of dress for women has gone substantially down in the last twenty years. And this is true for men, too, but I think it's more noticeable in women's garb.

I don't think that women pay as much attention to the fit of their clothes today as they did. I don't think they pay as much attention to the quality of the merchandise, and certainly the quality of the sewing is, I believe, noticeably down over the past two decades.

I know I have--or my wife had--some nieces and nephews, and they wear clothes to Sunday School on Sunday that I wouldn't have worn on the worst day of the week. Think nothing of it. And you go to the theater now--the idea of dressing the least bit--dressing up for the theater, forget it. Unless it's an opening, and even then the Barbra Streisands come in slacks and burlap, really. So maybe that trend, coupled with the loose standards of the merchandise that's sold by catalog, will be the way of the future. And maybe the guys in England two hundred years ago were saying, “The colonies are going all to hell and aren't observing the amenities.”

But a large part of cable, if it's going to be the big business people say it's going to be, will be





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