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for us hiring someone to run the study, if both Cantril and I served as associate directors? Marshall very graciously agreed to that, said he'd like to know who the person was going to be, did we have anybody in mind? No, we didn't, but we would go to work on it once he indicated his willingness to consider. Then we had the task of combing the field to find the likely candidate. I think Cantril talked to a number of people in the field of psychology and didn't find much interest in it. I didn't talk to anyone in the academic world, and I didn't know anybody in the commercial world.

This was in 1937?

-- '7 or '36, maybe. Cantril I believe said that maybe we should get Bob [Robert S.] Lynd of Middletown fame, we should consult him because maybe he knew someone who could help us. Hadley being not in psychology but in sociology -- Was he? I guess he was in psychology, but he was much more a social psychologist than an experimentalist. We did talk to Lynd and I believe it was Lynd who asked if we had considered Paul Lazarsfeld in Vienna.

Well, that broke us out of the mold of thinking in terms of people in the United States, and I knew Lazarsfeld's work, I met him while he was here as a Guggenheim fellow or something for part of the year.

I was dubious because I felt Paul was too much of the Freudian psychoanalytic background, and I was too much of the opposite pole. And I wasn't sure whether, really, he and I would see problems quite the same way. Cantril was favorable to at least exploring the Lazarsfeld possibility but wasn't -- I don't think Had had ever met him. Certainly, I think either before